ARTIFICIAL INTELLIGENCE
Artificial Intelligence and Machine Learning
We are partners of RapidMiner in Brazil, an extremely fast data science platform with the objective of democratizing artificial intelligence and enabling full transparency & governance for machine learning.
Use Cases:
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Churn Prediction & Prevention
Identify in advance which customers are likely to leave, and why. Use all available information about customer, not just the obvious signs.
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Customer Lifetime Value
Quantify the customers that are going to generate more sales and allocate marketing spend based on the financial lifetime value of each customer and prospect.
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Customer Segmentation
Align everything from marketing to product development to customer service to meaningful customer segments, ensuring every interaction is relevant and engaging.
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Demand Forecasting
Make precise demand forecasts both at the macro level and all the way down to individual geography, markets, and customer segments.
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Fraud Detection & Prevention
Use all available data to identify non-obvious fraud patterns, and monitor operations to spot fraudsters when they’d otherwise remain hidden.
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Next Best Action
Use life-event patterns, buying behavior, social media interactions, and other insights to decide which actions should be taken for each customer.
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Price Optimization
Humans are pretty bad at determining how much something should cost. Make better, more scientific pricing decisions with historical data and other factors.
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Predictive Maintenance
Predict when repairs will be needed, schedule maintenance cost-effectively, and keep your business operating smoothly.
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Product Propensity
Combine customers’ online behavior with historic purchase data to determine exactly the right product / customer pairing.
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Quality Assurance
Detect quality issues at an early stage, predict their severity and address them before they do serious damage to your business.
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Risk Management
Accurately assess risk so that you can take the appropriate measures to protect your business against threats.
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Text Mining
Use insights from unstructured data to improve marketing, product development, risk management and more.
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Up- and Cross-Selling
Earn more revenue and profit while strengthening customer relationships as better recommendations make you a trusted advisor.